I wrote about reducing your fees in a recent post. Well that, of course, is easier said than done. But here are a few ideas that just popped into my mind.
1. Post as much of your inventory at free listing sites as possible (iOffer, Amazon.com market place, Google base, etc.). There are others and I plan to track down as many of them as I can find. If you know of other sites where you can post listing for free and you have had success selling items please comment about it below.
2. Use your blog to drive traffic to your online inventory. You could do a head to head comparison, of items in your inventory. Or you could just write about the goods and service that you offer and link to your free listings.
3. Sell some of your inventory directly from your blog (no listing or final value fees). Use Paypal to do your payment processing. Right in the post about the item, just put a link that says click here to buy this item that directs your blog reader to another entry that explains your preferred payment methods (i.e. Paypal, checks, money orders, etc).
online sales, selling, marketing, eBay, Amazon, Google Base